If you’ve ever opened a tin of matcha and were hit with a dull, olive-green cloud of disappointment, you’re not alone. Real matcha drinkers know: not all matcha is created equal.
Quality starts with color. Vibrant, almost neon green matcha is what you're after—this means the leaves were shade-grown and properly processed. The texture should be silky, not grainy, almost like baby powder. And when you take a whiff, it should smell fresh and grassy, not fishy or stale.
But the real test? Taste. Good matcha is smooth and full of umami, with a gentle sweetness that lingers. If it makes your face twist, it's either old or low grade. Ceremonial grade is the crème de la crème—ideal for traditional whisked matcha. Culinary grade has its place, but think of it more for lattes or baking.
So next time you're buying, go beyond the trendy packaging. Your taste buds (and your wallet) will thank you.
While looking at the picture, can you already guess which matcha is the better quality? ;)
Get yours now!
